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Basketball Biella supports the candidacy of Biella Creative City

09/09/2019 - Updates

Edilnol Pallacanestro Biella is pleased to announce its support for the candidacy of Biella UNESCO Creative City, Crafts and Folk Art section, a great opportunity for development and growth for our territory that has always stood out for its craftsmanship.

In view of the Italian Supercup matches ok basket, the rossoblùs of coach Paolo Galbiati will wear a special shirt where the Biella Creative City candidacy logo will be in the center, a strong message that wants to be a small push in the right direction in view of the final nomination in program next October.

The president of Pallacanestro Biella Antonio Trada said: «Our company is one of the main sporting realities of the Biella area, a land known worldwide for the quality of its yarns and the entire manufacturing sector. We are extremely happy to contribute to Biella’s candidacy for UNESCO Creative City, a recognition that would reward the history of this territory».

Thus the mayor of Biella Claudio Corradino: «We know how much sport and in this case basketball, with its values ​​and its many fans, can be a formidable means of communication. Conveying the Biella Creative City UNESCO logo on the Pallacanestro Biella jerseys confirms the profound bond that exists between society, the territory it represents and its institutions. In the past I already remember how the basketball company dedicated the main logo on the Italy Cup jerseys to the City of Biella. Biella Creative City Unesco on the uniforms of the Supercoppa LNP means to make ourselves known also in the sports halls, after the good initiative on the Turin Mole».

Also the Management Team, the operating group that from the beginning is in charge of the candidacy project, joins the words of the mayor Corradino and thanks Pallacanestro Biella for the precious support: «his action – declares Franco Ferraris, President of the Cassa di Risparmio Foundation of Biella, among the promoters of the initiative – will carry the symbol of the Third Paradise (logo of the candidacy conceived and donated by the artist Michelangelo Pistoletto) in the sports halls and will reach a part of the sports world pursuing one of the objectives of this operation: to unite the territory , making system to reach a common goal».