Category: Updates

The Virgin of the Rocks, the rediscovered masterpiece attributed to Bernardino de ‘Conti, a Milanese follower of Leonardo, becomes the object of study also by the Storie di Piazza association for a theatrical interpretation that will allow the public to discover new aspects of Renaissance life.

The show “In the time and in the places of Sebastiano” that will take place on June 15-16 will be represented in the garden of Ferrero Palace and will offer the possibility to the public to live an immersive experience in which the era can also be understood through the exaltation of sounds, tastes, music, words and characters.

For this reason, the novelty of the event is that it is precisely the flavors of the time that welcome the public for a buffet in Renaissance style, before the theatrical event, in the precious frame of the Palazzo Ferrero courtyard.

The theme evening foresees the possibility for the public to present themselves in Renaissance clothes.

With the text by Renato D’Urtica, directed by Manuela Tamietti, the scenes and costumes by Laura Rossi and the music by Sergio Pugnalin, involves the involvement of about twenty professional and amateur actors of the territory, including the students of UPBeduca.

Appointment then at 19.30 with the Renaissance table and to follow after 21.30, theater show with multimedia and live music.

Full price ticket 13 euros

Buffet 19 euros (drinks not included)

Entertainment and dinner 30 euros

Reduced ticket: 10 euros for the show 25 euros for show and dinner

1. Exhibiting the admission ticket to the exhibition “The Renaissance in Biella – Sebastiano Ferrero and his sons, 1519 – 2019”

2. If you present yourself in Renaissance clothes

3. Exhibiting the UPBeduca card and Storie Di Piazza

Information and reservations required: info@palazzoferrero.it – ​​388 5647455

www.storiedipiazza.it

www.palazzoferrero.it

www.ilrinascimentoabiella.it

“That of wool is a culture deeply rooted in the craftsmanship of local artisans“, reads first of all on the Reda site that dedicated a page to Biella’s candidacy for Unesco Creative City within the Crafts & Folk Art cluster.

“Reda has chosen to produce its own fabrics in the Croce Mosso factory, in the Biellese hills, directly following the entire production chain from sheep breeding to the realization of the finished product. […] That of wool is a culture deeply rooted in the manual skills of local artisans, who have always contributed to the success of Reda’s fabrics. […]

In fact, Biella represents an important stage of the so-called Wool Road that crossed medieval and modern Europe and that today connects the city to Australia and New Zealand, where sheep are raised.

Biella has in its DNA the drive for innovation, experimentation and manufacturing and artistic creativity that make it a privileged pole of attraction and a lively center full of inspiration for the textile world.

Reda can only support his candidacy for UNESCO Creative City and continue his commitment to the promotion and enhancement of the territory. a territory that has given so much to the history and heritage of the company and with which, even today, the historic wool factory maintains a very close relationship of mutual exchange “.

Read all the text on https://www.reda1865.com/it/il-gruppo-reda-supporta-la-candidatura-di-biella-a-citta-creativa-unesco

After the transition to the Milan Triennale, the exhibition, organized by the FILA Museum Foundation, was inaugurated on 17 May 2019, and it is held in Seoul in Korea.

The exhibition that tells more than a hundred years of Fila’s history with drawings, photographs, advertising pages, clothing and shoes that have become cult objects, after the great success achieved in Italy, moves to the home of President Gene Yoon.

A century of history that contains many records and that has made the red-blue effe brand a symbol in the world of fashion and sport, with respect for diversity and change.

In these 108 years, FILA has won many challenges by creating true icons of the world of sport and fashion that have triggered new trends. Based on this story and its realization, FILA becomes metaphorically a prism capable of showing the various colors thanks to the wavelength of light. FILA becomes a symbol of respect for diversity and change and hopes that this will be a strong inspiration for everyone.

The exhibition tells the story of FILA from its origins to the present thanks to the archive material of the ‘FILA Museum’ Foundation, the curator of the exhibition is Annalisa Zanni who will be present throughout the period, giving voice and strength to the story of FILA and the Biellese tradition.

About 60 images show the style from the 60s to today, spirit and aesthetics, as well as the driving force of the brand. Technological innovation reflects the history of fashion and society through the collections that have enjoyed worldwide fame.

For further information: http://filamuseum.altervista.org/la-mostra-della-storia-fila-sbarca-corea/

BTREES and Orangepix support the candidacy that is becoming a real territorial marketing campaign.

Biella’s candidacy in the Unesco Creative Cities Network has immediately aroused attention throughout the textile and fashion world.

Communication is a fundamental component of a candidacy that aims to impact the economy of a small town in order to position it in an innovative way compared to the past, albeit in continuity with all the flow of creativity from which it is fed.

From yarns to creativity: stories of entrepreneurs and of an entire population that is generating an articulated and composed knowledge of a single cultural fabric.

So they joined in the desire to give strength to the candidacy the New Media Agency BTREES, for the part dedicated to the Social Media, and the Web Agency OrangePix, regarding the website biellacittàcreativa.it.

A support that has been offered for free by the Biella agencies and that is entering more and more alive through the current photographic competition developed in collaboration with the Digital Agenda of Biella.

All roads lead to the “Third Paradise“: this could be the slogan to describe a visionary and simple project at the same time, but capable of uniting nature and culture by focusing on the development of the Biella area.

Presented this morning an itinerary that goes from Biella to the Conca di Oropa, touching on the main points of interest in the area: Cittadellarte, the historic center of Biella, the medieval village of Piazzo, the urban park of Bellone, the Burcina Park, the Sanctuary and the Sacred Mount of Oropa, and then the whole Conca, up to Mount Camino.

It is a ‘slow’ route (passable on foot or by mountain bike), almost all on paths (with short stretches on secondary roads), which connects the main tourist attractions of Biella through a series of intermediate stages, all with tourist infrastructures and connected by public transport, with multiple possibilities of connection and exchange with other existing routes.

In reality, the Path 2020 is already largely there: it is a matter of restoring existing paths and paths, with small interventions for recovering abandoned or difficult stretches, and linking them together in a unitary path, adequately marked. A path that, in view of the great event of the Centenary Coronation and the presentation of the restored New Basilica that will involve Oropa in 2020, can become an alternative access route to Santuario, in full harmony with the spirit of the event and with the tendency towards the rediscovery of the “paths”.

The Biella race continues to become part of the Unesco Creative Cities Network which, thanks to the careful job of building the candidacy implemented by the territory in collaboration with the BIA company, have discovered the city of wool manifesting appreciation and support for the his initiative.

In fact, over a hundred letters of endorsement have reached so far that testify to the construction of a careful and transversal support network that goes from excellence in the world of fashion to Universities, Italian and European Institutes of culture and research, Foundations, Associations, Organizations of category and many others.

A special role in this network is occupied by the creative cities already belonging to the Unesco circuit with which Biella is dialoguing to develop synergies and collaborations with creativity and its ability to change territories at the center.

Among these, a special place is occupied by the cities of Paducah (USA), Graz (Austria) and Kortrijk (Belgium) which have sent letters of support to Biella (available on the website www.biellacittacreativa.it) full of appreciation and ideas.

The first is an American city Deputy Coordinator of the Cluster Crafts & Folk Arts ( https://en.unesco.org/creative-cities/paducah), therefore particularly important from the strategic point of view and for the many affinities with Biella with which the municipalities have expressed their creativity in the field of textiles through the creation of quilts of which it has one of the most interesting museums in the world. This letter is added to that of Graz  https://en.unesco.org/creative-cities/graz) where a delegation from Biella with the Cittadellarte Foundation has met the Municipality in these days and with whom the will has already been established common to carry out a training exchange in the field of creativity that will be included in the Biella application file; finally, Kortrijk‘s letter of support should be mentioned https://en.unesco.org/creative-cities/kortrijk-0.

From Europe to America passing through the five continents the creative cities know no boundaries, as well as creativity and ways of expressing it, this time too Biella, through its candidacy, faces a world of international contacts capable of breaking its isolation and create new development prospects.